A few thoughts, loosely presented..... You'll have to provide some more detail of course!
Although those are approaching rather grey as opposed to brown they might be acceptable, depending.
One is distant, harder to see and looks almost silver (aluminum?).
It's harder to judge plugs after idling too long (more than a few minutes) due to fuel soot grows on cold plugs.
Are you using Seadoo oil or some other brand and more importantly, has the engine been hesitating or lean-surging?
My plugs do tend to run closer to grey when I operate at lower speeds such as with a water skier who's learning and has yet to get up his first time. Plugs run colder then, and don't reach temps high enough to self-clean thus fuel soot becomes part of the normal brown oil coloring.
Otherwise, a new set of plugs will take on a yellow insulator color during the first ~20 minutes of riding across the lake on plane at a normal clip, and eventually after 30 minutes begin settling to chocolate brown.
Hard starting can be caused by several things, generally too rich or lean while hot or cold. If applying choke during cranking helps then probably the idle speed mixture is a bit lean and vice-versa.
If you must apply full throttle to clear a flooded condition while extended cranking warm then it's possible your fuel metering needle isn't seating properly, this condition will allow fuel to dribble down into your intake and puddle during shut down.
A weak battery can be the cause of hard starting, when voltage drops too low while cranking for the CDI ignition.
For this photo here, I rode across the lake at normal speed and approached dock at low speed maybe idled no more than a minute or two. These plugs had been in this engine for more than a few tanks of fuel, but I was curious.