You guys are comparing apples to oranges. Coleman, Step 2 and Lil Tykes are popping molded plastic crap out like chicklets, there's no shortage of kids being born here. This guy is into what I'll call the "Craft Brew" (no pun intended) of watercraft towables, and the other toys, boats and kayaks are sadly the Schlitz of beer. The other might work if cobbled up correctly but not right out of the box. At 5 bills they would sell. It's unfortunate the guy probably shelled out good money for the dies and has to pay a premium to have a place injection mold at a lower production run/higher cost. Sadly, send the dies to China and have them pumped out for pennies.